Hoa Phat Refrigeration honours over 1,000 partners at nationwide customer conference

Marking its 25th anniversary, Hoa Phat Home Appliances Corporation held its largest-ever nationwide customer conference on March 10 at VinPalace Co Loa in Hanoi, bringing together more than 1,000 distributors, partners and agents from across the country.

Held under the theme “New Vision – New Aspiration”, the event served as both a reunion and a platform to reaffirm long-term collaboration. The venue’s twin grand halls were transformed into an immersive experience space, guiding guests through the company’s development journey.

More than 1,000 partners, distributors and dealers gather for a joyful reunion at the largest-ever event hosted by Hoa Phat Refrigeration.

From the reception area, attendees passed through a “history wall” retracing key milestones - from the establishment of Hoa Phat Refrigeration Co., Ltd. in 2001, the launch of the Funiki brand, and the early stages of air-conditioner R&D and manufacturing in Vietnam during 2002–2003, to the landmark revenue of VNĐ1 trillion in 2019 and the formation of Hoa Phat Home Appliances Corporation in 2021. A dedicated exhibition area showcased the company’s current product portfolio, including air conditioners, freezers, coolers, refrigerators, washing machines and next-generation dryers.

A proud history wall showcasing key milestones in the company’s formation and development.

A highlight of the evening was a 3D lighting performance that vividly recreated the company’s 25-year journey through dynamic visuals and stage effects. From modest office beginnings to today’s modern factories equipped with automated production lines and robotic systems, the presentation offered a seamless narrative of Hoa Phat’s growing manufacturing capacity, technological advancement and expanding scale.

A performance vividly portraying each stage of Hoa Phat Refrigeration’s 25-year journey of operation and development.

Speaking at the conference, Nguyen Thi Thao Nguyen, General Director of Hoa Phat Home Appliances Corporation, underscored the pivotal role of the distribution network throughout the company’s development.

Ms. Nguyen Thi Thao Nguyen reflects on a 25-year journey of earning trust from the market and customers.

“Hoa Phat Refrigeration has always remained committed to delivering real value to customers. For us, our distribution system is not only a business partner but a long-term companion in our growth journey,” she said.

The event also featured an awards ceremony honouring outstanding distributors and agents nationwide across multiple categories. In a symbolic closing gesture, the company’s leadership, together with teams from sales, marketing and R&D, placed their hands over their hearts and bowed to express gratitude to the more than 1,000 partners in attendance.

The leadership and employees of Hoa Phat Refrigeration extend their sincere appreciation to partners.

Looking ahead, the company is set to commission a new refrigerator factory in Phu My, HCM City, in 2026, with a total investment of US$50 million and an annual capacity of 1.2 million units, serving both domestic and export markets.

Earlier, in 2024, Hoa Phat refrigerators were exported to the US, and are now available in 14 countries, including Japan, the UAE and India, reflecting the brand’s growing international footprint.